Verge Produces Commercial for Historic Howard Theater Restoration

Verge Produces Commercial for Historic Howard Theater Restoration

The Howard Theatre Project.

Built in 1910 and regarded as “the largest colored theater in the world” the Howard Theater provided a venue for rising stars and various superstars from Ella Fitzgerald and Ray Charles to Dizzy Gillespie and Stevie Wonder.

Thirty-two years after closing down, The Howard Theatre has reopened with state-of-the-art architecture, enhanced audio-visual systems and lighting, a full-scale restaurant and bar, and stylish accommodations for public and private events.

Verge Entertainment produced the commercial fund-raiser trailer for the Howard Theatre Restoration Project. From conceiving the idea and creating the storyboards, to shooting on location in Washington, D.C. and handling the production and post-production, the partners of Verge developed the trailer, which served as an integral marketing element in bringing The Howard Theatre back to life in the 21st century.

View the Verge Entertainment produced commercial / trailer below.


 

Behind the scenes photos from the shoot.